VODXS™ Launches Initial Inventory Offering
“Watershed” moment in targeted, measurable digital out-of-home advertising enables sponsors and advertisers to lock-in inventory at significantly-discounted rates
SAN FRANCISCO, June 12, 2018 (GLOBE NEWSWIRE) — VODXS™ (Visual On Demand Experience Solution), which specializes in digital place-based advertising delivered through automatic faucets with a built-in digital display units, today announced the launch of its Initial Inventory Offering. With more than 1,000 units currently in use at high-traffic venues such as the Caesars/Harrah’s Casino Group, AEG Global Group, and Washington DC’s Newseum, the innovative VODXS™ Ecosystem consists of a global network of connected faucets that engage with and reward consumers when they perform an essential task they do every day—wash their hands.
The same sensor technology that recognizes hands beneath a hands-free faucet and triggers the release of water can also be applied to recognize someone standing in front of the faucet and triggers the delivery of video advertising. Paired with a mobile app for consumer interaction, the VODXS™ technology gets smarter with each faucet engagement, and the advertising gets more targeted.
VODXS faucets can include a sponsor logo, and can also include a branded “skin” to create stronger brand memorability through this innovative delivery platform. Sponsors interested in participating in the VODXS™ Initial Inventory Offering will benefit from the VODXS™ proprietary software management solution, allowing advertisements to be controlled remotely, as well as providing a uniquely accurate tracking methodology for impression volume, faucet engagements, and ROI. Moreover, VODXS’™ patented solution can report back via a dashboard of real-time analytics to verify impression delivery and audience measurement, as well as previously difficult to measure metrics, such as dwell time. Lastly, each and every ad impression delivered via the VODXS™ network will be 100% verified on the backend via blockchain technology.
“We’re extremely excited about the launch of this new and innovative digital advertising platform,” said Scott Brown, Chairman and CEO at VODXS™. “The opportunities are truly limitless as to the application of our patented technology, and to the benefits it offers to each link in the value chain.”
Brown further explained, “Advertisers love VODXS™ since it delivers highly targeted impressions and they receive analytics that offer people-based measurement for real-time ROI. High-traffic venues, such as stadiums, casinos, restaurants and healthcare providers, love it since they can capture data on their employees’ hand washing best practices, maintain greater water usage efficiency via our hands-free solution, all while receiving a portion of the advertising revenue delivered. Lastly, consumers love it since their regular engagement with the faucet and mobile app results in them receiving targeted discounts and rewards opportunities.”
The VODX™ Sponsor Offering launches today and runs through July 8th, 2018, and includes significant discounts based on the commitment levels of early adopter sponsors. Participants who purchase a 12-month Brand Sponsorship during the Offering in mutually agreed-upon venues will receive:
|$500,000||500||Custom Finish (“Skin”)
+ Sponsor Logo
|50% off||:15 ad unit free|
|$250,000||250||Custom Finish (“Skin”)
+ Sponsor Logo
|40% off||:10 ad unit free|
|$100,000||100||Custom Finish (“Skin”)
+ Sponsor Logo
|30% off||:10 ad unit free|
|$50,000||50||Sponsor Logo||20% off||–|
|$25,000||25||Sponsor Logo||10% off||–|
Sponsors who finalize their commitment prior to Friday, June 15 will receive an additional 12-month extended discount at the same buy rate.
For more information or to participate in the VODXS™ Initial Inventory Offering, please visit: www.VODXS.com
Established in 2014, VODXS™ (Visual On Demand Experience Systems) is a global technology and media service provider that specializes in digital place-based advertising, specifically delivered through a fully-integrated automatic faucet with a built-in digital display unit. The VODXS™ Ecosystem consists of a global network of connected faucets that engage with and reward consumers when they perform an essential task that takes place multiple times per day—washing hands. VODXS™ proprietary software management solution allows advertisements to be controlled remotely, and also provides a uniquely accurate tracking methodology for impression volume and ROI. VODXS™ is headquartered in San Diego, CA. For more information, please visit https://VODXS.com. Connect with us @vodx_s on Twitter, Facebook, Pinterest, and LinkedIn.
TallGrass Public Relations